How to Loop Pre-Recorded Video on Facebook Live
Want a video — or a set of them — playing continuously on your Facebook Page? Here's how to loop pre-recorded video on Facebook Live and keep your Page active 24/7.
Facebook Live is usually thought of as a spur-of-the-moment, phone-in-hand broadcast. But because Facebook accepts an RTMP feed, you can also loop pre-recorded video to your Page continuously — keeping it live and active around the clock without you doing anything once it's running.
Here's how to loop pre-recorded video on Facebook Live.
Key takeaways
- Facebook Pages accept an RTMP feed, so looping pre-recorded video works.
- Use a persistent stream key so the broadcast doesn't expire.
- A cloud playlist loops automatically 24/7 with no PC on.
- Stream content you own or are licensed to use, within Facebook's rules.
How looping on Facebook works
To Facebook, an incoming RTMP feed is a live broadcast — it doesn't matter that the source is a pre-recorded file playing on a loop. A cloud service sends your playlist as that feed, and when the last video ends it starts again from the top. The result is a Page that's continuously live, complete with reactions and comments, from content you prepared in advance.
Use a persistent stream key
This is the crucial detail for continuous streaming. Facebook offers a persistent stream key option in the Page's live producer. A single-use key expires when the broadcast ends, which would cut short a 24/7 loop — so choose the persistent option before you copy the server URL and key. Paste both into your streaming tool under a custom RTMP destination.
Build a Page-friendly loop
Think about what your followers would happily leave playing in their feed: a music loop, product demos, behind-the-scenes reels, recorded events, or a highlights marathon. Upload these and order them into a playlist. Since many feed viewers watch muted at first, choose content that also works without sound, and keep the loop long enough to stay fresh.
Go live and loop
- Get your Page's server URL and persistent stream key.
- Upload your videos and build a playlist.
- Add a custom RTMP destination with the Facebook details.
- Press Start — your Page streams your loop 24/7.
Running in the cloud, it continues after you close your laptop.
Stay within Facebook's rules
Facebook expects content labelled live to reflect that context and that you hold the rights to what you broadcast. Stream your own material, avoid unlicensed music and video, and use the loop to keep your Page present and engaging. Within those rules, a looping Page stream is a simple, effective way to stay top of feed — see how it works.
Frequently asked questions
Can I loop a video 24/7 on Facebook?
Yes. With a persistent stream key and a cloud playlist, your Page can stream a looping video continuously around the clock.
Why does my Facebook stream keep ending?
You're likely using a single-use stream key, which expires after the broadcast. Switch to a persistent key for continuous streaming.
Do I need OBS to loop video on Facebook?
No. A cloud service loops the playlist and sends the feed using your server URL and stream key — no OBS or PC required.
