How to Re-Broadcast Webinars and Conferences 24/7
Recorded webinars and conference talks are too valuable to watch once. Here's how to re-broadcast them as a 24/7 stream that keeps delivering value around the clock.
Webinars and conference talks are often watched live once, then archived and forgotten — despite being some of the most valuable content an organization produces. Re-broadcasting them as a 24/7 stream keeps that value working, reaching new viewers around the clock long after the event ended.
Here's how to re-broadcast webinars and conferences continuously.
Key takeaways
- Loop recorded talks into an always-on channel that never sleeps.
- Reach audiences in every time zone, long after the live event.
- Evergreen sessions keep delivering value on repeat.
- Update the lineup as new sessions are recorded.
Why re-broadcast recorded sessions
A live webinar reaches whoever attends; a recording sits in an archive most people never open. Re-broadcasting turns that archive into a living channel — talks and sessions playing continuously, discoverable and available whenever someone's ready to watch. For organizations with a library of quality sessions, it's a way to keep generating value and reach from content that's already produced.
Curate the best sessions
Not every session is evergreen, so curate. Choose talks that stay relevant regardless of when they're watched — how-tos, expert interviews, foundational sessions — and set aside anything tied to a specific date or announcement. Group related talks into themed blocks so a viewer dropping in finds a coherent run of content rather than a random jump between topics.
Prepare and sequence
Export sessions as MP4 (H.264 + AAC) at a resolution that keeps slides and text readable — 1080p is ideal for talk content. Keep settings consistent across sessions so the feed doesn't shift. Then sequence them into a playlist that flows: perhaps foundational talks first, deeper sessions later, with enough total runtime that the loop doesn't repeat too soon.
Put it on air
- Upload your recorded sessions to a media library.
- Build a playlist in a logical order.
- Connect your platform(s) with a stream key.
- Press Start — your sessions stream 24/7 and loop.
Running in the cloud, the channel reaches your audience across time zones with nothing on at your end.
Keep it growing
As your organization records new webinars and conference talks, add them to the playlist without stopping the stream. The channel stays current and expands alongside your content, becoming a continuous knowledge resource. It's a low-effort way to extend the life and reach of every event you run — see how it works.
Frequently asked questions
Can I stream recorded webinars 24/7?
Yes. Loop your recorded sessions into an always-on channel that reaches viewers in every time zone, long after the live event.
Which sessions should I include?
Evergreen talks that stay relevant regardless of when they're watched. Set aside date-specific or announcement-tied sessions.
Can I add new sessions later?
Yes. Add them to the playlist without stopping the stream, so the channel grows as you record more events.
